The housing market is becoming increasingly expensive, so companies are looking for ways to make the best deals possible for their employees. Facebook and Google are the two most important companies in the tech sector. Their success has been cited by some as an example of how big businesses could improve their employee housing. The company has recently built apartments in the Icelandic capital, Reykjavik, for its employees. The apartments are cheaper than the average rent in this area and employees get superfast internet without deposit or registration fees.